(Every Friday, our blog will feature an article we find to be timely, related to show dailies or just an informative read. We’ll then share some links to some of our posts on the same topic. Happy reading!)
Change can be scary, and sometimes it’s the last thing you want to propose. But I really enjoyed this article, 20 Horrific Conference and Trade Show Staples That Need to End from Spark Minute. There seemed to a be a few “no-brainers” on his list. And of course I was very happy that “eliminating print materials” wasn’t one of them.
Have you read these posts on the CustomNEWS blog?
If you’re thinking about making changes to your conference’s marketing and communications strategy, please reach out to us, firstname.lastname@example.org.