Keeping tabs on the latest social media tools is a must in the meetings industry. Are you up-to-date on Snapchat? Here’s a great guide from Omnipress, How to Use Snapchat for Your Next Conference. If you’re attending the upcoming ASAE MM&C conference, there’s also a session on Snapchat that I’ve already marked as a must-attend.
Show Daily & Social Media Tie-ins
How can a print publication help expand your organization’s social media reach? Definitely! A few simple ways:
- Feature the conference hashtag and organization’s twitter handle prominently in each issue, maybe on every page.
- Remind attendees to tweet and post throughout the conference. Publish some of the best in each issue.
- Share the digital versions of your show daily throughout the day: helps show those not attending, but following the hashtag, what they are missing.
Have you read any of these posts from our blog, about social media tie-ins?