Case Study: Digital Newspaper for NHF Virtual Conference

For nearly a decade, CustomNEWS has partnered with the National Hemophilia Foundation (NHF) to produce NHF Daily News, the official daily newspaper of the NHF Annual Conference.

The publication, available in both print and digital formats, has been very popular with both conference attendees and exhibitors. With NHF’s pivot to a virtual conference, a discussion started around how NHF Daily News could still add value to the event.

And the outcome? Nine issues of the digital NHF Daily News were produced and shared via email and social media. Content included session previews and recaps, video clips and NHF news. The goal of the publication was to provide “quick reads” that would encourage engagement with the virtual platform while also reminding attendees about conference events.

Check out a few of the issues:


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