What a great year we had! After launching our blog two years ago, it continues to grow in scope and has become a great resource on conference communications for the meetings industry. As we plan out our posts for 2018, we wanted to look back at our most-read posts and pages in 2017: CustomNEWS Case … Continue reading Looking Back: Top Posts of 2017!
My 16-year career in the meetings industry has centered around print. As an assistant publisher with CustomNEWS, I've produced show dailies for more than 100 events. But the role that print plays at conferences is changing, in part due to the strides that event technology companies such as CadmiumCD have made. A few months ago, … Continue reading Takeaways from @CadmiumCD’s #CadCon 2017
Not all conferences draw thousands of attendees and hundreds of exhibitors. But that doesn't preclude smaller events from publishing a show daily. Exhibitors still want to stand out and have direct access to attendees. And having a show daily at a smaller conference will elevate the feel of the meeting, and also provide a vehicle … Continue reading Case Study: SYNERGY 2017
Earlier this year, Jenn Waters, Assistant Publisher, CustomNEWS, presented during ASAE's Marketing, Membership and Communications Conference on the role that print still has at conferences. (View her case studies here). Shortly after the conference, Melanie Powers shared her top take-aways, 3 Content Lessons from ASAE’s Marketing, Membership and Communications Conference. Her first take-away related … Continue reading Recommended Reading: 3 Content Lessons from ASAE’s #MMCCon, via @MelEdits
Will you be making your way through Expo Expo in search of new sources for non-dues revenue? Or is your organization thinking about eliminating your onsite program book? We hope you’ll stop by our booth (#1402) to talk about how attendees, exhibitors and the host organization all benefit from a show daily. Complement your Mobile … Continue reading Let’s Talk Show Dailies at Booth #1402 during #ExpoExpo
It's been another busy year at CustomNEWS. We wanted to thank our clients, printers and fellow vendors for their contributions to our success this year. We hope you have a safe and enjoyable holiday. Happy Thanksgiving! Jenn Waters & Tim Mercer
CustomNEWS is looking forward to exhibiting at Expo Expo. We hope you’ll stop by our booth, #1402, to learn about the many benefits of show dailies. These are no longer “one-off” publications read and discarded at a conference. Show dailies share conference news and highlights with a wide audience through print, email and social media … Continue reading Headed To #ExpoExpo? So Are We!
Mobile apps put so much information at an attendee's fingertips - session descriptions, speaker listings and much more. But what happens when they know where they need to be, but cannot remember the room number? Attendees want something in print format that they can quickly refer to - as opposed to having to pull out … Continue reading Show Daily Flies Off Shelf as Attendees Seek Printed Schedule
Exhibitors play a key role at conferences. They provide necessary financial support, but also draw in attendees. Your audience wants to be the first to hear about new products and have an opportunity to discuss challenges they are facing with someone who could help. Is your organization doing enough to help exhibitors maximize their decision … Continue reading Recommended Reading: 14 Ways Exhibitors Can Get the Most Out of Your Show