Not all conferences draw thousands of attendees and hundreds of exhibitors. But that doesn't preclude smaller events from publishing a show daily. Exhibitors still want to stand out and have direct access to attendees. And having a show daily at a smaller conference will elevate the feel of the meeting, and also provide a vehicle … Continue reading Case Study: SYNERGY 2017
Mobile apps put so much information at an attendee's fingertips - session descriptions, speaker listings and much more. But what happens when they know where they need to be, but cannot remember the room number? Attendees want something in print format that they can quickly refer to - as opposed to having to pull out … Continue reading Show Daily Flies Off Shelf as Attendees Seek Printed Schedule
The CustomNEWS team just returned from Madrid, where we published our sixth show daily in Spain. Check out the publication here: Preview Tuesday Wednesday Thursday Does your organization hold an overseas event in addition to U.S.-based conferences? CustomNEWS has worked in various European cities and Australia - contact us, firstname.lastname@example.org, for more information.
Show daily advertising revenue typically comes from conference exhibitors seeking to stand out, promote new products and drive booth traffic. CustomNEWS recently took a different approach for a client. We turned our focus to selling ads to academic institutions seeking to promote fellowship programs and employment opportunities. Why? This conference doesn't have a commercial exhibit. … Continue reading Employers See Value in Show Daily Advertising
Readers of earlier blog posts know we have written about how the show daily can fill a need when a conference moves away from producing a program book. At last month’s CBCF Annual Legislative Conference, attendees found a critical piece of information they were seeking in the show daily – the conference’s daily schedule. At … Continue reading Case Study: Daily Schedules in the Show Daily
For the past few years, CustomNEWS has worked with a growing medical foundation to publish the show daily for their growing annual conference. This year, two post-conference highlights issues were produced, giving the client a tool to show content & highlights to both prospective attendees & industry supporters. Fellows Course Digital Highlights Issue: Added to … Continue reading Case Study: Sharing Content Year-Round
By Tim Mercer, Vice President, CustomNEWS, Inc. When the Pulse nightclub massacre happened in Orlando this past June, there was an international outpouring of shock, sadness and compassion. One of CustomNEWS’ show daily clients, the American Library Association (ALA), was to hold its annual conference in the Florida city only a couple of weeks later. … Continue reading Sometimes, it’s Personal…