Our Summer: A Look Back

Labor Day signifies the end of summer…we move on to football, cooler weather and then before we know it, the holiday season. CustomNEWS had a very productive summer – our travels took us from coast to coast, including Oregon, Illinois and New York. Here’s a look at some of our projects between Memorial Day and … Continue reading Our Summer: A Look Back

This Year’s Popular Posts

We’re excited to announce that our blog has had more than 2,400 visitors and 4,400 views since its launch in 2016. Check out what our visitors have been reading this year - here's our top five most-viewed posts. Stand-alone Exhibitor Guides Add Value Exhibitors invest in your organization when they exhibit at your conference. Could a … Continue reading This Year’s Popular Posts

Visit Booth #619 at #MMCCon to Talk Non-Dues Revenue, Content Marketing

Will you be making your way through the ASAE Membership, Marketing and Communications conference exhibit hall in search of new sources for non-dues revenue? Or are you looking for new ways to support your content marketing initiatives? Show Daily Advertising & Sponsorships Show dailies offer your exhibitors and sponsors different ways to reach their target … Continue reading Visit Booth #619 at #MMCCon to Talk Non-Dues Revenue, Content Marketing

Headed To #MMCCon? So Are We!

CustomNEWS is looking forward to exhibiting at its first ASAE Membership, Marketing and Communications conference. It's not only offering us a chance to meet marketing and communications managers we haven't crossed paths with yet, but also because of the topics that will be covered over the two-day program. We're planning to attend the sessions on … Continue reading Headed To #MMCCon? So Are We!

Looking for Cost-Effective Pre-Show Marketing Tools? Publish a Show Daily Preview Issue

Show dailies are a unique publication - in essence, you are publishing a customized newspaper for your target audience. Content is chosen by your organization, and delivery methods can include print, direct mail, email and social media. Data released in CEIR’s new report, Cost to Attract Attendees, shows that associations now spend 20% less on … Continue reading Looking for Cost-Effective Pre-Show Marketing Tools? Publish a Show Daily Preview Issue

Blog Round-Up: Content Marketing

Content is king - we hear that phrase quite often. But are you doing enough to maximize the reach of the great content being shared at your conference. A number of our posts relate to content marketing - here's a look at a few we've posted on the topic: Creating Year-Round Content: Start with the … Continue reading Blog Round-Up: Content Marketing

Showcase Photos and Videos in Your Show Daily

A show daily can be much more than a one-off print vehicle. Producing a post-conference digital issue creates a tool for sharing conference news, photos and videos to a wide audience - while only needing to direct them to one site. Editorial content can include stories that already appeared in your onsite publications, as well … Continue reading Showcase Photos and Videos in Your Show Daily

Show Dailies: Unique Advertising Opportunities

Show dailies are a niche publication – while a good amount of pre-planning goes into the publication, what makes it unique is the overnight turnaround. Last-minute changes, reception photos and much more can be accommodated in a show daily because you have all day to work on it, much like your local newspaper. Along those … Continue reading Show Dailies: Unique Advertising Opportunities