Attending a conference in your field or industry puts you together with others who enjoy the work, face the same challenges and sometimes just need some encouragement. Educational sessions, networking events and shared meals present many options to start up a conversation. And everyone knows that badge ribbons serve as great ice-breakers - "Oh, you're … Continue reading Virtual Events: Creating a Community
Onsite bookstores often draw crowds at conferences. Attendees have the opportunity to shop apparel, publications and other fun items to take home. But what happens when your event is moved onto a virtual platform? Can you still sell these items through your online store? And can you do so without asking a staff member to … Continue reading Virtual Conferences: What about your Store?
Poster Halls are a trademark of medical conferences. Poster authors often have the opportunity to present their research during poster sessions. With the move to virtual platform, what does that mean for the Poster Hall? Here’s a case study from CadmiumCD, about how they assisted a client in moving a poster session into their … Continue reading Virtual Events: Showcasing your Poster Hall
Face-to-face conferences and tradeshows are known for networking, engagement and education. But uncertainty brought about by the COVID-19 pandemic has brought virtual and hybrid formats front and center. The Expo Group hosted an engaging webinar yesterday, “Engagement Strategies for Virtual and Hybrid Events.” Dana Freker Doody, Todd Carruth and Thom Singer discussed what virtual and … Continue reading Webinar Recap: Engaging Virtual Attendees
Attendees love social media, especially when they are asked to do something fun...like write Valentine's Day posts during CSM 2020. We then published them in the show daily, giving their creativity a little extra visibility! There's many ways to tie social media and show dailies together, including: Reminding attendees how to connect with your organization … Continue reading #SocialMedia Fun in your Show Daily!
This Wall Street Journal article on social media's impact on face-to-face attendance at conferences has gotten a lot of buzz since it was published last week. The author provides some great tips on using social media to enhance attendance by networking, building connections and expanding your reach. I particularly like the suggestion of booking tables … Continue reading Social Media’s Impact on the Attendee Experience
Social media can be time-consuming, but also offer free publicity, engagement and excitement – ever walk the halls and hear an attendee report that the conference hashtag is trending? They are excited – and it raises overall perception of your conference. Here are some recent blog posts that look at the connections between social media … Continue reading Social Media and Show Dailies: Working Together
Mapping out a conference's social media strategy starts long before registration opens and continues long after the final presentations have been delivered. [Scroll down to take our poll!] Sabrina Kidwai and Lauren Precker, both with ASAE, opened their "Tips on How to Use Social Media In and Around Your Meetings” session at Springtime on April … Continue reading Springtime Recap: Using Social Media In and Around Your Meetings