Earlier this year, Jenn Waters spoke about alternatives to the onsite printed program during ASAE’s Membership, Marketing and Communications Conference. During her presentation, Jenn shared two case studies that looked at our clients’ experiences when they eliminated their onsite program book but continued to publish a show daily. You may be surprised at the results, especially if you were leaning towards eliminating print all-together.

• Click here to view the case study portion of Jenn’s presentation.
• Click here to view the full PDF of Jenn’s presentation.

For more information, contact CustomNEWS at info@showdailies.com or 301/951-1881.