Do you create great content, then wonder, why isn’t anyone reading it? It could be because they don’t know it’s out there. Here’s a great post from the Content Marketing Institute, 7 Promotion Tactics to Get Your Content Noticed.
Almost all of these suggestions can be applied to your conference content, whether it’s being generated by your show daily’s reporters, committee members, bloggers, etc. Don’t stop promoting content just because the conference ended. Continue reading