Preparing for Events, Post-COVID-19

Has your event already been postponed due to COVID-19? Or are you developing contingencies in hopes that your summer or fall event can move forward, but know things may be different? As show daily producers, the CustomNEWS team works with associations of many different shapes and sizes to support their communications and marketing efforts. From … Continue reading Preparing for Events, Post-COVID-19

How a Show Daily Saves Limbs . . . and Lives

Show dailies enhance conventions in many ways; but few have had the impact of one published by the organizers of the New Cardiovascular Horizons (NCVH) Annual Conference.   First, a bit of history. During NCVH 2013, a CustomNEWS show daily reporter attended a session in which a speaker described the impact that attending NCVH had … Continue reading How a Show Daily Saves Limbs . . . and Lives

Case Study: Digital Preview Issue

Seeking a new way to share conference details with members, confirmed registrants and prospective attendees? Check out the digital preview issue that CustomNEWS published last month for the American Association of Anatomists: Email Preview Issue Distributed via email and AAA's social media channels, the publication includes links to registration pages, reminders about upcoming conference events … Continue reading Case Study: Digital Preview Issue

Blog Round-Up: Content Marketing

Content is king - we hear that phrase quite often. But are you doing enough to maximize the reach of the great content being shared at your conference. A number of our posts relate to content marketing - here's a look at a few we've posted on the topic: Creating Year-Round Content: Start with the … Continue reading Blog Round-Up: Content Marketing

Recommended Reading: #ContentMarketing

(Every Friday, our blog will feature an article we find to be timely, related to show dailies or just an informative read. We'll then share some links to some of our posts on related topics. Happy reading!) Taking content and repurposing it into different forms will fuel a year-long content marketing initiative. Where can this … Continue reading Recommended Reading: #ContentMarketing

Visit CustomNEWS at booth #1643 during #ExpoExpo

Are you headed to Anaheim for #ExpoExpo? Be sure to stop by booth #1643 to speak with Tim Mercer and Jenn Waters about CustomNEWS' print and digital publishing services for conferences and trade shows. Did you know print and digital show dailies deliver your meeting’s content to a wide audience? These publications will also generate … Continue reading Visit CustomNEWS at booth #1643 during #ExpoExpo

Before You Kick Print to the Recycling Bin…

With mobile app usage approaching record levels and exhibitors cutting back budgets, have you thought about eliminating print publications at your event, such as the traditional program book? Are you hesitant to add something new, such as a show daily? We agree, print’s role in the meetings industry is changing, but we don’t see it … Continue reading Before You Kick Print to the Recycling Bin…

Elevating Your Meeting’s Greatness

You know when a client says something – innocently over coffee, perhaps – but it hits home in a way you didn’t see coming? During a planning meeting, one of our clients was talking about all the reasons to continue to publish a show daily. It helps them retain and curate the meeting’s content, offers … Continue reading Elevating Your Meeting’s Greatness