Preparing for Events, Post-COVID-19

Has your event already been postponed due to COVID-19? Or are you developing contingencies in hopes that your summer or fall event can move forward, but know things may be different? As show daily producers, the CustomNEWS team works with associations of many different shapes and sizes to support their communications and marketing efforts. From … Continue reading Preparing for Events, Post-COVID-19

Recommended Reading: Growing Attendance

An event's success can be defined in different ways, but strong attendance numbers are a must. While it may not be realistic to expect strong growth every year, you don't want to see a drop off. That could mean they are turning to other organizations for education, and not yours! This post from MemberClicks, From #ASAE17: … Continue reading Recommended Reading: Growing Attendance

Link Share Friday – September 25, 2015

Articles we’re sharing this week focus on publishing, social media, marketing and outsourcing. And scroll down to read the digital preview issue for ALC '15. Q&A: 3 Tips to Boost Your Event Marketing via @AssociationsNow Showcasing the content from your meeting is a great way to market your event. A show daily is not only … Continue reading Link Share Friday – September 25, 2015

Show Dailies Help Your Exhibitors Stand Out in a Crowd!

A recent blog post about the value of exhibiting led me to think about ways an association can leverage the publication of a show daily to offer exhibitors new ways to stand out on the trade show floor and drive booth traffic, beyond just simply asking them to buy an ad. Here's a look at … Continue reading Show Dailies Help Your Exhibitors Stand Out in a Crowd!

Communication: The Key to a Successful Conference

By Mariela Murphy Meeting planners will tell you the secret to a successful conference or event is communication, especially when it comes to the attendee experience. Attendees, or participants as they are now more properly referred to, are looking not only to be educated at your event but more importantly to be engaged, to be … Continue reading Communication: The Key to a Successful Conference

Link Share Friday – August 14, 2015

We’re mixing up today’s Link Share Friday post, and sharing links to some of our recent projects to highlight the many unique offerings of a show daily: CLN Daily Click here to read the Monday issue, which includes: Previews and recaps written by the publication's committee of member-authors New Product Showcase Association News Update exhibitor … Continue reading Link Share Friday – August 14, 2015

Photos Are Worth More than 1,000 Words

Getting the most out of your convention photos By Rachelle Morvant As a meeting planner or association executive, are you aware of the many benefits of hiring a professional event photographer? Your convention is the perfect opportunity to gather dynamic imagery that will enable you to market your organization on multiple levels. Once an organization … Continue reading Photos Are Worth More than 1,000 Words

Link Share Friday – July 10, 2015

We’re mixing up today’s Link Share Friday post, and sharing links to some of our recent projects to highlight the many unique offerings of a show daily: APIC Daily News Click here to read the Monday issue, which includes: Preview of the Closing Plenary Recaps and photos from Sunday's sessions New Product Showcase - paid … Continue reading Link Share Friday – July 10, 2015

Link Share Friday – June 12, 2015

Articles we’re sharing this week focus on event management, marketing and social media. Please scroll down for today’s link to view an issue from the NCVH Annual Conference. 7 Things That Can Sour Your Exhibitors' Experience Exhibitors also benefit when a conference has a strong social media presence. Publishing a show daily will enhance your … Continue reading Link Share Friday – June 12, 2015