Tim Mercer & Jenn Waters look forward to meeting attendees in Chicago during the ASAE Annual Meeting. Together, Tim & Jenn have more than 40 years of experience in the show daily business. Be sure to stop by booth #905 to say hello and learn more about what show dailies offer your attendees, exhibitor and … Continue reading Visit CustomNEWS at #ASAE18
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Takeaways from @CadmiumCD’s #CadCon 2017
My 16-year career in the meetings industry has centered around print. As an assistant publisher with CustomNEWS, I've produced show dailies for more than 100 events. But the role that print plays at conferences is changing, in part due to the strides that event technology companies such as CadmiumCD have made. A few months ago, … Continue reading Takeaways from @CadmiumCD’s #CadCon 2017
Recommended Reading: Mobile Apps
I recently came across this article from Eventsforce, 9 Reasons Why Your Attendees Did NOT Use Your Event App. It looked at nine different reasons that attendee usage of the conference app may not be as high as the organizers would like. Here's a few tie-ins between the mobile app and the show daily to … Continue reading Recommended Reading: Mobile Apps
Case Study: Daily Schedules in the Show Daily
Readers of earlier blog posts know we have written about how the show daily can fill a need when a conference moves away from producing a program book. At last month’s CBCF Annual Legislative Conference, attendees found a critical piece of information they were seeking in the show daily – the conference’s daily schedule. At … Continue reading Case Study: Daily Schedules in the Show Daily
Better Together: Do Print and Digital Create Stronger Conference Communications?
Last year I wrote a blog post about how your vendor-partners can work together to bring more to your conference. As we continue to expand our network, we're doing more to connect with other vendors that have services that our products complement, i.e. the conference mobile app. With increases in app usage rates and the … Continue reading Better Together: Do Print and Digital Create Stronger Conference Communications?
Wait a Second … Print and Digital Support Each Other!
(This post first appeared on the TSNN blog: http://tsnn.com/news-blogs/wait-second-print-and-digital-support-each-other.) A few weeks ago, TSNN’s blog featured a post by Jay Tokosch of Core-Apps. His overall message – print is a waste of time and money, so stop printing and go digital-only, right now. I say, wait a second, Mr. Tokosch. Before you kick print into … Continue reading Wait a Second … Print and Digital Support Each Other!
Link Share Friday – December 11, 2015
Today we’re sharing articles about non-dues revenue, mobile apps and member engagement. And scroll down to learn more about the many benefits of publishing a show daily. Growing Your Organization Through Non-Dues Revenue via @MemberClicks Check out this post for five sources for non-dues revenue. And don't forget show daily advertising. Don't have dedicated sales … Continue reading Link Share Friday – December 11, 2015
Link Share Friday – November 27, 2015
Today we’re sharing articles about attendee marketing, Instagram and content marketing. And scroll down to learn more about tie-ins between your show daily and mobile app. How to Boost your Conference’s Registration Numbers via @vjmeetings Good marketing ideas that tie in to registration growth. Don't overlook your show daily as a great tool for showcasing … Continue reading Link Share Friday – November 27, 2015
Link Share Friday – November 6, 2015
Today we’re sharing articles about exhibitor marketing, social media and event technology. And scroll down for links to learn more about how publishing a show daily ties into your conference's social media strategy. How to Better Market Your Events and Make Your Tradeshows Actually Worth It via @NStarEx As an exhibitor, how are you standing … Continue reading Link Share Friday – November 6, 2015