Visit Booth #619 at #MMCCon to Talk Non-Dues Revenue, Content Marketing

Will you be making your way through the ASAE Membership, Marketing and Communications conference exhibit hall in search of new sources for non-dues revenue? Or are you looking for new ways to support your content marketing initiatives? Show Daily Advertising & Sponsorships Show dailies offer your exhibitors and sponsors different ways to reach their target … Continue reading Visit Booth #619 at #MMCCon to Talk Non-Dues Revenue, Content Marketing

Recommend Reading: Event Metrics

Higher attendance? More exhibitors? Growth in sponsorship revenue? There are so many ways to measure an event's success - here's a great article from SmartMeetings, 6 Ways to Measure an Event's Success? Here's a quick look at how a show daily can play a role/impact some of these measurements. Social Media: Not everyone's on social … Continue reading Recommend Reading: Event Metrics

Blog Round Up: Advertising/Non-Dues Revenue

Non-dues revenue is always a hot topic in the associations arena, but also a delicate topic - as the offerings need to be positioned as assets to the organization, not just money-makers. A show daily delivers on all accounts: Provides a wealth of content that showcases the news and highlights of a conference, in stories, … Continue reading Blog Round Up: Advertising/Non-Dues Revenue

Show Dailies: Unique Advertising Opportunities

Show dailies are a niche publication – while a good amount of pre-planning goes into the publication, what makes it unique is the overnight turnaround. Last-minute changes, reception photos and much more can be accommodated in a show daily because you have all day to work on it, much like your local newspaper. Along those … Continue reading Show Dailies: Unique Advertising Opportunities

Visit CustomNEWS at booth #1643 during #ExpoExpo

Are you headed to Anaheim for #ExpoExpo? Be sure to stop by booth #1643 to speak with Tim Mercer and Jenn Waters about CustomNEWS' print and digital publishing services for conferences and trade shows. Did you know print and digital show dailies deliver your meeting’s content to a wide audience? These publications will also generate … Continue reading Visit CustomNEWS at booth #1643 during #ExpoExpo

Sponsors Looking for that “Big Splash”?

ROI, uniqueness and visibility are three words commonly found in discussions with potential sponsors. Companies are seeking strategic opportunities that will build brand awareness, drive booth traffic and help them stand out on a crowded show floor. Here are a few ways to craft sponsorship offerings using the show daily: Single-sponsored show daily: Offer exclusive … Continue reading Sponsors Looking for that “Big Splash”?

Email Slideshow: Another Way to Promote Conference News!

We produce show dailies for a lot of very different organizations, and we're always looking for ways to expand the reach of our publications while also offering more value to both our advertisers (exhibitors) and the association. CustomNEWS will send out a daily email that features show daily links, includes conference photos and highlights news … Continue reading Email Slideshow: Another Way to Promote Conference News!

Better Together: Do Print and Digital Create Stronger Conference Communications?

Last year I wrote a blog post about how your vendor-partners can work together to bring more to your conference. As we continue to expand our network, we're doing more to connect with other vendors that have services that our products complement, i.e. the conference mobile app. With increases in app usage rates and the … Continue reading Better Together: Do Print and Digital Create Stronger Conference Communications?