Recommended Reading: Snapchat

Keeping tabs on the latest social media tools is a must in the meetings industry. Are you up-to-date on Snapchat? Here’s a great guide from Omnipress, How to Use Snapchat for Your Next Conference. If you’re attending the upcoming ASAE MM&C conference, there’s also a session on Snapchat that I’ve already marked as a must-attend.

Show Daily & Social Media Tie-ins

How can a print publication help expand your organization’s social media reach? Definitely! A few simple ways: Continue reading

Link Share Friday – January 15, 2016

Microsoft PowerPoint - ASAE POWERPOINT - JENNS SLIDESToday we’re sharing articles about social media. And scroll down for to view the slides from “Stretch Your Conference Content,” presented at the ASAE 2015 Annual Meeting.

12 Ways to Use Social Media Before and During an Event via @AssocMarketer

  • Social media is free marketing – and needs to be a part of your conference’s marketing/communications strategy. You don’t have to be on every social media channel out there. If your attendees/audience are not on Snapchat, then you don’t have to be. Twitter and Instagram have the most “live interaction,” and depending on your industry, Pinterest may be a must as well. Facebook and LinkedIn are also important, but for real-time updating, it will be Twitter and Instagram. CustomNEWS will provide show daily links to share via social media; reporters can post quotes from speakers in real-time; and we’ll give you photos each night for a daily photo album that can be shared via Facebook and Flickr.

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