Canceled Event? Twitter Connects Attendees and Exhibitors

Over the past few months, social media has taken center stage in terms of keeping us connected. Have you thought about how to use a platform such as Twitter to help your sponsors and exhibitors connect with attendees? Particularly in the case of canceled events, exhibitors were probably preparing for product launches, as well as … Continue reading Canceled Event? Twitter Connects Attendees and Exhibitors

Show Dailies Help Your Exhibitors Stand Out in a Crowd!

A recent blog post about the value of exhibiting led me to think about ways an association can leverage the publication of a show daily to offer exhibitors new ways to stand out on the trade show floor and drive booth traffic, beyond just simply asking them to buy an ad. Here's a look at … Continue reading Show Dailies Help Your Exhibitors Stand Out in a Crowd!

Link Share Friday – Feb. 13, 2015

Here are links to a few recent articles I've come across that have tie-ins to conference communications and the services that CustomNEWS provides: 50 Great Marketing Statistics You Don’t Want to Miss via @B2Community Content marketing: CustomNEWS’ show daily publications generate stories and photos to use throughout the year. Email marketing: CustomNEWS will create a … Continue reading Link Share Friday – Feb. 13, 2015