Blog Round-Up: Virtual Events, Part 2

Virtual conferences continue to make headlines. As more and more events move to virtual platforms, new questions arise. How do you market the event? How do you support your exhibitors and sponsors? Here's a look at a few more posts related to virtual conferences. Digital publishing tools can be used for pre-event marketing, share content … Continue reading Blog Round-Up: Virtual Events, Part 2

Virtual Conferences: Can Print Add Value?

The shift to virtual conferences has brought the role of digital communication tools to the forefront – email, digital communication vehicles and social media channels are now your primary tools for promoting events, sharing content and staying connected. But our team has recently been discussing how printed materials could enhance the virtual conference experience – … Continue reading Virtual Conferences: Can Print Add Value?

Virtual Events: What’s in it for Exhibitors?

Industry partnerships are invaluable to associations. While these partnerships often involve more than just purchasing a tradeshow booth, exhibiting offers companies the opportunity to network with their target market – your attendees. When an event is cancelled, it’s a missed opportunity. Moving to a virtual event may sound great to attendees – they still have … Continue reading Virtual Events: What’s in it for Exhibitors?

Hybrid Meetings: Welcoming your Virtual Audience

Like many of our colleagues in the events industry, our team has been attending a lot of webinars. We want to learn as much as we can about virtual events, so that the services CustomNEWS offers will complement and add value, not just generate revenue. When live events return, it’s expected that most conferences will … Continue reading Hybrid Meetings: Welcoming your Virtual Audience

Webinar Recap: Engaging Virtual Attendees

Face-to-face conferences and tradeshows are known for networking, engagement and education. But uncertainty brought about by the COVID-19 pandemic has brought virtual and hybrid formats front and center. The Expo Group hosted an engaging webinar yesterday, “Engagement Strategies for Virtual and Hybrid Events.” Dana Freker Doody, Todd Carruth and Thom Singer discussed what virtual and … Continue reading Webinar Recap: Engaging Virtual Attendees

Engaging Virtual Attendees: Don’t Overlook your Show Daily!

The virtual audience needs engagement opportunities that make them feel included. Working polling, text chat (with a dedicated moderator) and games into the virtual conference arena are a must. What about the conference show daily? Before you dismiss it as something that wouldn't add value to your virtual conference, check out our ideas: Highlight virtual … Continue reading Engaging Virtual Attendees: Don’t Overlook your Show Daily!